Francesco PejraniJul 14, 20225 min readThe development of the electric car in ItalySegmentation and joint approach to the consumer analysis In 2019, the European Commission approved the Green Deal. The legislation stems...
Diego Giuseppe IanniSep 14, 20213 min readCharismatic Leadership in ItalyMarket research in Italy to understand what holds managers back from implementing a winning strategy such as charismatic leadership.
Camilla ConcaroAug 31, 20214 min readFood shopping online in ItalyAlthough online grocery shopping is a relatively new environment and is modest compared to other categories of products, it has...
Lorenza RossiAug 6, 20214 min readThe influence of social media and FoMO on tourism in Italian Y and Z generationsThis research, done by Lorenza Rossi, was aimed at investigating the relationship and influence that social media and Fear of Missing Out...