Giacomo Barsottelli
The impact of emoji on the attractiveness of a job advertisement
In this paper, the main objective was to evaluate the effect of introducing emojis in job advertisements.
top of page
Search
Virginia Erti, Sabrina Frigerio, Sara Piazza
- Jul 21, 2023
- 3 min
Gardaland in the global competitive environment of theme parks
The size of the amusement park market worldwide grew consistently until 2019, reaching a turnover of USD 73.5 billion.
46 views0 comments
Francesco Nascimbeni
- Jul 7, 2023
- 3 min
Concept testing: a methodology with different applications in the marketing world… and beyond
Concept testing plays a crucial role in the development and launch of new products or services in the field of marketing and market research
46 views0 comments
Lorenza Rossi
- Jun 30, 2023
- 3 min
Harnessing the power of Statistics and Data Analytics in the Travel Industry
In an era driven by data, statistics and analytics have emerged as valuable tools across various industries. Travel industry is no exception
34 views0 comments
Filippo Teso
- May 26, 2023
- 4 min
The Impact of the Ukraine War on the Market Performance of European and Russian Energy Companies
Russia's invasion of Ukraine is one of the most dramatic events of the 21st century.
80 views0 comments
Alessandra Vittone
- Feb 24, 2023
- 3 min
Do energy efficiency subsidies help in reducing energy consumption?
In Europe the households sector accounts for the 36.4% of the total European energy consumption and the percentage of energy efficiency...
12 views0 comments
Herdis Agovi
- Nov 28, 2022
- 6 min
Attentional processes can influence vegetables acceptability
The importance and the health benefits provided from a high consumption of plant-based foods is well known. Indeed, various studies...
32 views0 comments
Luca Musazzi
- Oct 6, 2022
- 4 min
EV market analysis
Ever increasingly and real environmental and climate problems led the European Union, in 2019, to approve the Green deal. That is a...
42 views0 comments
Tommaso Ubezio
- Sep 7, 2022
- 4 min
Does not sleeping make you anxious?
Sleep is one of the activities necessary to be able to live, but how much sleep is needed? What effect does lack of sleep have? These...
114 views0 comments
Lorenzo Saracino
- Aug 31, 2022
- 4 min
The slight impact of covid-19 on world happiness
Happiness is one of the most important aspects of our lives and it’s influenced by several factors. It is useful to observe and analyze...
38 views0 comments
Roberta Cameriere
- Feb 16, 2022
- 4 min
How important is a belief? The impact of confirmation bias on online fake news’ engagement
Nowadays, spreading fake news and conspiracy theories are a very hot topic. Although these have always represented an issue, they have...
42 views0 comments
Alessia Salvato
- Feb 9, 2022
- 5 min
Smart working and smart learning in comparison: Which teaching model to apply in universities?
In recent years, both the evolution of technologies and the emergency due to Covid-19 have required the need to adapt and seek flexible...
42 views0 comments
Gemma Lenoci
- Jan 26, 2022
- 5 min
'Free from' and 'Rich in' in the world of biscuits: a market survey
At the end of the 2020 changes in consumption occurred, in particular a greater focus on health and a relative increase in health...
23 views0 comments
Francesco Romano
- Jan 3, 2022
- 4 min
The moderating effects of arrogance and expertise on persuation
This research made by Francesco Romano was aimed at defining a guidance for the creation of influencer marketing campaigns and for the...
23 views0 comments
Alice Parodi
- Dec 13, 2021
- 9 min
Territorial marketing as an opportunity to relaunch and development of the city of Albenga
The goal of the thesis project carried out by Alice Parodi is to draw up a territorial marketing plan for her city, Albenga. In the...
20 views0 comments
Alessandro Bovio
- Dec 9, 2021
- 5 min
The applications of predictive maintenance in the automotive sector: Opel case and Stellantis group
The automotive market is going through a very important transition, which will transform this sector forever. The two most influencing...
335 views0 comments
Carlotta Conti
- Nov 23, 2021
- 4 min
How consumer priorities and the dynamics of the fashion system have changed after the pandemic
It is now no news that the Covid-19 pandemic that broke out in early 2020 has forced the entire world to change methods and priorities....
29 views0 comments
bottom of page