Nowadays, the world is more complex than it has ever been. Aftershocks from the global pandemic, the Russian-Ukrainian war, supply chain...

The objective of this paper is to investigate the supercar segment of the U.S. automotive market and, primarily through the construction...

The question of whether the educational and the professional background of Chief Executive Officers play an active role in determining...

Digitization is the process of transforming images, documents, and sounds into a digital format, which is a binary code that can be...

Sleep is one of the activities necessary to be able to live, but how much sleep is needed? What effect does lack of sleep have? These...

Happiness is one of the most important aspects of our lives and it’s influenced by several factors. It is useful to observe and analyze...

In food service establishments, the prevention of food allergy reactions requires communication between food allergic individuals and...

Segmentation and joint approach to the consumer analysis In 2019, the European Commission approved the Green Deal. The legislation stems...

Saturated market, products that meet the same physiological needs, inability to enjoy consistent economies of scale; these and many other...

In management studies it is widely accepted that information represent a critical success factor for companies that invest, therefore, in...

Today health, environment and food are considered hot topics, especially for younger consumers. Meat, in particular red one, is perceived...

Nowadays, spreading fake news and conspiracy theories are a very hot topic. Although these have always represented an issue, they have...

In recent years, both the evolution of technologies and the emergency due to Covid-19 have required the need to adapt and seek flexible...

At the end of the 2020 changes in consumption occurred, in particular a greater focus on health and a relative increase in health...

Determining the acquisition premium in an M&A transaction has always been complicated due to a high number of factors to be considered,...

This research made by Francesco Romano was aimed at defining a guidance for the creation of influencer marketing campaigns and for the...

Fast Moving Consumer Goods (FMCG) are a fundamental part of our daily life, often without even realizing how relevant they are, above...

The goal of the thesis project carried out by Alice Parodi is to draw up a territorial marketing plan for her city, Albenga. In the...

The automotive market is going through a very important transition, which will transform this sector forever. The two most influencing...

It is now no news that the Covid-19 pandemic that broke out in early 2020 has forced the entire world to change methods and priorities....