Daniele Bianchini
AI in Sports
Artificial Intelligence has progressively become embedded in more and more aspects of our lives, and sports are no exception.
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Aldo Pigati
Feb 295 min read
The automotive industry is changing: empirical evidence from the strategic plans of the carmakers companies
The purpose of the paper is to address the changes that have occurred in the automotive sector in recent years.
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Michele Branca
Jan 268 min read
The Real Estate Market in Milan: A Survey on Residential Transactions
This paper starts with a broad and general view of the residential property market and its dynamics, and then goes into more detail.
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Alessandro Cassata
Jan 127 min read
Analysis on the listening habits of users of a music streaming service and their marketing implications: the case of Spotify
The study has the purpose of examining in depth the socio-demographic characteristics and the listening habits of users of a music...
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Mina Lisenmayer
Dec 15, 20237 min read
The magic of Christmas: Drivers of holiday travel and tourism in Italy and the US
The holidays, particularly Christmas, are characterized by a sense of festivity. This powerful energy is a significant driver of turism.
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Giacomo Barsottelli
Nov 24, 20233 min read
The impact of emoji on the attractiveness of a job advertisement
In this paper, the main objective was to evaluate the effect of introducing emojis in job advertisements.
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Sara Salice
Nov 13, 20236 min read
Credibility and the Blue Tick on Social Networks: Assessing the Efficacy of Fee-based Verification
The Blue Tick verification system Launched by Twitter in 2009 to protect celebrities from impersonation, the Blue Tick verification...
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Michele Russo
Sep 29, 20233 min read
The Power of Textual Persuasion in Online Equity Crowdfunding
In the modern digital age, where communication has become rapid and instantaneous, the words we pen down in the business realm carry...
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Virginia Erti, Sabrina Frigerio, Sara Piazza
Jul 21, 20233 min read
Gardaland in the global competitive environment of theme parks
The size of the amusement park market worldwide grew consistently until 2019, reaching a turnover of USD 73.5 billion.
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Francesco Nascimbeni
Jul 7, 20233 min read
Concept testing: a methodology with different applications in the marketing world… and beyond
Concept testing plays a crucial role in the development and launch of new products or services in the field of marketing and market research
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Lorenza Rossi
Jun 30, 20233 min read
Harnessing the power of Statistics and Data Analytics in the Travel Industry
In an era driven by data, statistics and analytics have emerged as valuable tools across various industries. Travel industry is no exception
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Filippo Teso
May 26, 20234 min read
The Impact of the Ukraine War on the Market Performance of European and Russian Energy Companies
Russia's invasion of Ukraine is one of the most dramatic events of the 21st century.
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Carlotta Pietrini
Apr 28, 20236 min read
How can cosmetic companies triumph within the Italian Clean Beauty market?
The Clean Beauty market is very attractive for brands operating in the cosmetics industry.
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Alessandra Vittone
Feb 24, 20233 min read
Do energy efficiency subsidies help in reducing energy consumption?
In Europe the households sector accounts for the 36.4% of the total European energy consumption and the percentage of energy efficiency...
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Duccio Bonetti
Nov 10, 20224 min read
CEO’s background: how does it impact performance and strategy?
The question of whether the educational and the professional background of Chief Executive Officers play an active role in determining...
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Tommaso Ubezio
Sep 7, 20224 min read
Does not sleeping make you anxious?
Sleep is one of the activities necessary to be able to live, but how much sleep is needed? What effect does lack of sleep have? These...
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Lorenzo Saracino
Aug 31, 20224 min read
The slight impact of covid-19 on world happiness
Happiness is one of the most important aspects of our lives and it’s influenced by several factors. It is useful to observe and analyze...
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Giulia Di Lorenzo
Jun 15, 20226 min read
Strategic analysis of CRM data: a business case
In management studies it is widely accepted that information represent a critical success factor for companies that invest, therefore, in...
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Roberta Cameriere
Feb 16, 20224 min read
How important is a belief? The impact of confirmation bias on online fake news’ engagement
Nowadays, spreading fake news and conspiracy theories are a very hot topic. Although these have always represented an issue, they have...
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Alessia Salvato
Feb 9, 20225 min read
Smart working and smart learning in comparison: Which teaching model to apply in universities?
In recent years, both the evolution of technologies and the emergency due to Covid-19 have required the need to adapt and seek flexible...
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